Friday, October 31, 2008
White kittens analysis
Fluffy kittens, what could be cuter? In this commercial it's obvious they're comparing the softness of their toilet paper to the softness and pureness of a white kitten. If you've ever rubbed a long haired kitten up against your face, you know how soft that really is. It's even better that they're playing off the cuteness of the kittens. They're just rolling around and playing with the toilet paper and each other and it has a calming effect. This puts me in the mood to buy some ultra soft and white toilet paper, right after I adopt ten white kittens and set them up in a toilet paper wonderland to play in.
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3 comments:
The fact that they are using kittens to portray softness and cleanliness is really smart. When you see that kittens, you think, oh, so cute. Let me now go and listen to what the ad is saying.
I really do not like kittens, but I love how the commercial uses them. They really do make me want to go and buy this toilet paper. The Kittens help make the toilet paper look so clean and pure white. The fluffiness of the kittens give a visual likeness to the fluffiness of the paper. They almost seem like they feel as soft as clouds. Its a great ad, it really makes me want to go out and buy as many rolls as possible. The kittens are also very cute.
I think that this ad is very effective. The ad is using the cuteness of the playfull kittens in these ad attract peoples attention, specially female. It also uses the fluffiness and whiteness of the kittens to resembles the softness and cleaness of the toilet paper.
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