Fear analysis

There is no argument that fear advertisements work, but is this the way people should be swayed towards support of a certain candidate? Fear ads from the 60s up until now all instill the same foreboding fear and then associate the causes of this fear with a candidate. As informative as some may be, others might be citing unrealiable sources to slander an apponent. Some of these facts are even taken completely out of context. Fear ads may seem to be a childish method used to compete for the presidency, but they clearly get their points across and lure the feeble minded.